Made in Germany
Since the development of the first Britax Römer child car seat over 50 years ago, more than 500 employees work every day to make every new product even safer. We know how important it is to protect precious children, because we are parents ourselves.
"Made in Germany" has a high priority for us. It’s not only the idea or design for a car seat that is developed in Germany, the majority of our seats are also manufactured here. "Made in Germany" – from the initial idea to the finished product.
It takes two to three years to develop a new Britax Römer child car seat. All departments involved, from the initial idea to testing and production, are housed under one roof. Because of this all teams can work together to achieve our common goal of producing the safest car seats.
In the beginning, the initial idea is combined with German engineering.
Product development is a continuous process involving a team of product managers, product designers and engineers. Our internal product design, testing and simulation teams work closely together to create the first CAD (Computer-Aided Design) models. The team evaluates the models, crash tests are carried out and the model is refined. Then the process starts again until the child car seat meets our strict requirements.
According to this principle, we create and design products which are stylish, reflecting the current trends and colours.
For us, safety and design go hand in hand. That’s why we take great care to ensure that the materials used contain as few harmful substances as possible and are of the highest quality. In order to be able to guarantee this, we have relocated the complete production of our covers to Europe.
The result is a product that not only guarantees safety, but is also ergonomic and well designed.
During the development process a child seat undergoes various tests over and over again. In addition to continuous crash testing on one of four of our test facilities in Europe, the seat is also tested virtually. We use Computer Aided Engineering (CAE) to reconstruct detailed crash simulations virtually. This gives us detailed insights into the effects of an accident.
But even when the seat is in serial production, testing does not end. We test seats from production on our crash test facilities at regular intervals and test the harness and other safety components as well.
The production of our seats is carried out manually. That way we can ensure that every screw fits perfectly and that a safe product is created. Experience plays an important role at Britax Römer – some of our production employees have been part of the team for 35 years.
Working with our suppliers, we request the shortest possible transportation routes. This creates synergies and improves collaboration during product development. Last but not least, we are setting a strong standard for sustainability and improved CO2 balance through short transportation routes and reduced packaging materials.
All of our car seats are engineered, styled and tested in Germany. Approximately 90% of our car seats are made in Europe; approx. 60% are made in Germany and approx. 30% are made in the UK.
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